The
effect and action logic were also important when using social media to tell
stories. Marshall explained it meant about how you created an atmosphere of
changing and examined the actions to see if they fitted into the problem(s) you
wanted to relate with. In the respond to the shooting of Antonio Martin, he
cooperated with Intelligent Mischief, a hack lab, to create a work called the Black Body Survival Guide. The project presented in a humorous way but also
filled with satire at the same time. The survival tips provided suggestions
such as "always be happy", "only wear hoodie at home", "hands up all the time",
etc. These tips were taken from people's experiences on police brutality and
racism issue.
In conclusion of the talk, Marshall summarized that the essential of organization and storytelling was to identify the target audiences, understand the possible effects, and think about the atmosphere of changes. Marshall gave a truly fluent lecture, providing the main points followed by his personal stories. I think the suggestions he gave for the focus of storytelling is very helpful, and also can be applied to any kind of artwork that related to activism.
In conclusion of the talk, Marshall summarized that the essential of organization and storytelling was to identify the target audiences, understand the possible effects, and think about the atmosphere of changes. Marshall gave a truly fluent lecture, providing the main points followed by his personal stories. I think the suggestions he gave for the focus of storytelling is very helpful, and also can be applied to any kind of artwork that related to activism.
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